Google+ if a free social networking tool and identity service: 
  • Profile (hide / show profile information and see how your profile looks to everyone else)
  • Collections (your interests - featured, followed, yours)
  • Communities (recommended, member, yours)
  • People (find people, following, followers)
  • Settings
For customers to show their appreciation with ratings and reviews
  • +1 Button to endorse your content, and re-share your Google+ posts across the web.
It is valuable if your business's local website or blog leverages SEO for purposes including news, images, shopping, maps, videos, and books.

Tools / Tips

  • Hashtags and GYBO
    • Too much hashtagging can come across as #needy
    • Write with relevance and +1 the posts you identify with
    • Posting hashtags when responding to a post is a no-no
  • DoShare - Chrome Extension 
    • Write and schedule your Google+ posts 
    • Works for personal Google+ profiles as well as Google+ pages 
    • Easily share links to Google+ from any tab on Google Chrome
    • Create a post, and schedule it for later, Do Share will automatically send it 
    • Supports sharing to circles, +mentions, notifying circle, link sharing, reshares, and photo uploads 
    • Supports sharing to Google+ communities 
    • Supports Hashtag autocomplete
  • Pro tip: Post in Google+ to multiple communities, people, and collections
  • Google+ Explore


Also See