Brand Ambassador

Your customers and employees are brand ambassadors.  

How does management build this relationship with customers or employees?
  • Share the vision with customers and employees 
    • Give back to the community
  • Keep customers and employees in the loop
    • Don't keep secrets from your employees
    • Tell them everything to know that  they need to know to help run the business
    • Share financial information
  • Engage customers and employees early in the launch of new products or services
  • Reward employees for building relationships with customers